KNOXVILLE, Tenn. — The University of Tennessee Athletics has announced a partnership with Scout, the financial technology company built specifically for athletes, bringing personalized financial education and one-on-one coaching to its student-athletes.
As Name, Image, and Likeness and revenue sharing put real money in athletes’ hands earlier than ever, Tennessee set out to make sure its athletes are equipped to manage it. The partnership centers on education and guidance by teaching athletes how to handle taxes, savings, and long-term planning, and pairing them with coaches who help them turn today’s earnings into lasting financial health.
Tennessee’s decision reflects a growing conviction among leading programs that financial education is now core to athlete development. Scout’s reputation among peer athletic departments made it a natural fit.
“Tennessee is investing in exactly the right thing: giving athletes the knowledge and the guidance to make the most of this moment,” said Michael Haddix Jr., CEO and Founder of Scout. “Education and coaching are where lasting financial health starts, and we’re proud to deliver both to the Volunteers.”
Through the partnership, Tennessee athletes gain access to Scout’s full athlete platform: personalized financial literacy education, one-on-one coaching and support, tax preparation, and a secure mobile app to manage taxes, savings, LLC formation, and long-term planning.
About Scout
Scout is an innovative financial technology company built specifically for athletes. Combining education, one-on-one support, and a mobile app, Scout helps student-athletes navigate taxes, savings, LLC formation, and investment planning. Its customizable revenue distribution platform serves athletic departments, coaches, and athletes in today’s evolving college sports environment. Scout looks at NIL differently — Name, Image… Lifetime.
Learn more at www.investwithscout.com | Media Inquiries: media@investwithscout.com
